KEITH MUNEMITSU | TIGHT LOOP MEDIA

With over two decades of experience of being an entrepreneur, Keith has cultivated the unique ability to create entire businesses around a specific product/service and has had equal success in designing and deploying business programs within an existing company.  Familiar with all aspects of business creation from the cradle to exit strategy, Keith employs the philosophy of strategic planning and leveraging technology to meet business needs with the intent of increasing revenue, reducing expenditures, while optimizing human capital resources. 

Working as both a contracted consultant, as well as a full time employee for the past 25 years, Keith has garnered a passion for new business & program development strategies.  He has in-depth knowledge of not only traditional methods of advertising, product merchandising, wholesale & retail sales, but also has a firm grasp on all aspects of social & digital media campaigns and platforms.

In late 2006 Keith was responsible for creating the entire business model for the John Wayne Cancer Foundation’s first national fundraising program, Team DUKE which boasted a technology to support over 1 million athletes.  He developed strategic partners in Asics of America and Chris Carmicheal of CTS while working with the branding agency to create all key messaging statements and brand ID.  Keith was the first active member of Team DUKE which now has thousands of athletes raising money for the fight against cancer.

Keith is also the President of Tight Loop Media which produced two films that were selected for the national Fly Fishing Film Tour (F3T) – 2013 “The Calico Syndicate” & 2015 “SALT365”.  The Fly Fishing Film Tour stops in approx. 220 US cities and 10 international stops and has an audience of more than 150,000 enthusiasts.  Tight Loop Media is also the Southern California licensee for F3T which is widely considered one of the premiere stops on the entire tour because of its charity event component attached to the film screenings. 

VIEW KEITH'S TEAM DUKE ATHLETE PROFILE | CLICK HERE